By Scott Westerman Listen to an audio version of this message. Scott’s Maxim: “When you decide to connect your brand with a high performance organization, you had better act the part.” One of the perks of my job is that I occasionally get to travel with Sparty. Only 42 individuals…

By Scott Westerman Listen to an audio version of this message. “Far and away the best prize that life offers is the chance to work hard at work worth doing.” ~Theodore Roosevelt This is what we celebrate on Labor Day, that American Work Ethic that defined our finest hours and…

By Scott Westerman Listen to an audio version of this message. “You are here to make a difference, to either improve the world or worsen it. And whether or not you consciously choose to, you will accomplish one or the other.” ~ Richelle E. Goodrich My fellow broadcasting enthusiast and…

By Scott Westerman Listen to an audio version of this message. “Comedy is acting out optimism” ~ Robin Williams All of us who were Robin Williams fans will remember our reaction when we first heard the news. Disbelief. Anger. Sadness. Confusion. There were those who called the act, “selfish”. A…

By Scott Westerman Listen to an audio version of this message. “Care about the outcome.”  It had taken weeks to orchestrate the call. Five participants from various silos within the corporation were on the line to hear my pitch for a sponsorship opportunity with our alumni association. I asked the…

By Scott Westerman Listen to an audio version of this message. “True friendship is the greatest gift you can give. “ The box was the square, brown, cardboard variety that regularly hatches small bits of electronics, pottery tools and paperbacks at our house. On top was an envelope that said,…

By Scott Westerman Listen to an audio version of this message. “Free your mind from seeing yourself as you are, so you can see you might become” You could see it in the eyes of everyone in attendance at the conference. The business was changing. Traditional revenue streams could no longer be…

By Scott Westerman Listen to an audio version of this message. “By fixating on the end product, I’d gone blind to the beauty of becoming” ~ Beth Kephart It was a proud moment… watching my friend Leigh Graves Wolf defend her dissertation. That’s the last hurdle you clear before you…

By Scott Westerman Listen to an audio version of this message. “Keep your feet on the ground and keep reaching for the stars.” ~Casey Kasem It’s a good bet that just about every rock jock who entered the business beginning in 1970 worked for Casey Kasem. At one time or…

By Scott Westerman Listen to an audio version of this message. “The person who complains about the way the ball bounces is likely to be the one who dropped it.”— Lou Holtz The blame game. We all love to play it. It is the essence of the blood sport we…